Rockstar Games is exploring a creator platform for GTA 6, aiming to rival Roblox and Fortnite. This ambitious plan, reported by Digiday citing anonymous industry sources, involves integrating third-party intellectual property and allowing modifications to in-game environments and assets. This would provide a revenue stream for content creators.
Recent meetings between Rockstar and creators from the GTA, Fortnite, and Roblox communities suggest a serious commitment to this initiative. The immense anticipated player base for GTA 6 fuels this strategy. Rockstar recognizes that even the most extensive developer-created content can't match the boundless creativity of its community.
By collaborating instead of competing, Rockstar could foster player engagement beyond the main storyline. Content creators gain a platform for monetization, while Rockstar benefits from sustained player interest. It's a mutually beneficial approach.
While GTA 6's release is still scheduled for Fall 2025, the potential for this creator platform adds another layer of excitement to the game's highly anticipated launch.