Sales Diary - FMCG - CPG

Smartest SFA: AI-Powered Sales Force Automation

SalesDiary is an AI-driven mobile Sales Force Automation (SFA) system designed to enhance the efficiency of your business's field operations. By leveraging our platform, businesses can achieve a significant boost in field force productivity, with an increase of at least 30%.

With SalesDiary, you can save up to 60% of the time typically spent on coordinating and planning daily and monthly routes. Our clients have reported a remarkable 50% increase in revenue within just three months of implementing our system. Utilizing our BI tools, you can pinpoint the ideal markets and ensure your products are positioned perfectly. SalesDiary has empowered leading brands to expand their product's geographical reach by a factor of five in just 12 months.

Our platform includes a built-in Distributor Management System (DMS), enabling you to manage order deliveries, stock, payments, and outstanding balances all from a single mobile application. SalesDiary's DMS has proven to enhance order fulfillment rates by 60% and cut down payment collection delays by 45%.

The app also features advanced sales forecasting and smart ML recommendations based on historical data, allowing you to optimize inventory planning and reduce carrying costs by at least 20%. In the FMCG sector, where the industry average for out-of-stock situations is around 8%, our system has helped clients reduce this to just 5% within six months of use.

SalesDiary enables real-time management of catalogues, schemes, and merchandising, keeping your operations agile and responsive.

Key Module:

Beat Plan (also referred to as 'Permanent Journey Plan') is a meticulously crafted day-level route plan for field sales and marketing personnel. It outlines which stores to visit, when to visit them, and is tailored according to the company's priorities for different store categories/segments. These visits can serve various purposes, such as sales order collection or visual merchandising.

Beat Plans are typically planned a month in advance to prevent deviations and ensure that each store receives the necessary attention from company representatives.

Other Features of SalesDiary:

• Real-time access to retailer information at the point of need
• Seamless operation both offline and online with smart data synchronization
• Enables the sales team to share activity, calendar, and workflow data
• Access to up-to-date product information through an e-catalog
• Retailer-specific pricing and product configuration
• Historical sales analysis and analytics for ongoing optimization
• GIS-based tracking and analytics of sales area coverage
• Tools for building market intelligence
• Approvals and workflow automation
• Big data analysis on historical data

Modules:

• Secondary Sales
• Distributor Management Systems
• Attendance Management
• Route Management
• Secondary Sales Target Planner
• Secondary Sales Order Management
• Returns Management
• Targeted Schemes Management
• Payments & Reconciliation
• Outstanding and Overdue Alerts
• Focus Product Development
• Complaint Management
• Shelf Analysis with Photo
• Planogram
• BTL Activity Management
• Digital Catalogue
• Opening and Closing Stock Updates
• MTD and DSR Reporting
• One Click MRM (Monthly Review Meeting)
• Deviation Tracking on a Map with Analysis
• Customer Surveys
• Market Share and Shelf Share Analysis
• Customer-wise Price List Management
• Outlet Profiling and Classification
• Outlet History and Growth Indicators
• Product Placement Analysis
• Coverage Analysis
• KRA & KPI Tracker
• Zero Sales and Degrowth Analytics
• Real-time Dashboard
• Alerts on supervisors' mobiles
• Primary Planner
• Primary Order Management
• Order Delivery Tracking
• Secondary Order Delivery Plan
• Order Fulfillment Reports
• Payment Collection
• Distributor Inventory Updates
• Primary Sales Return
• Outstanding Payments
• API Integration
• Distributor Outstanding
• Load In and Load Out
• Route Management
• On-Spot Billing with Mobile POS
• Van Tracking
• Real-time Van Inventory
• Real-time Cash and Credit Sales
• Outlet Level Discounting
• End of Day Van Sales Closing Summary

About Our Company

For more information, visit www.salesdiary.in.