When to Score a TV Deal: 2025 Price Drop Preview

Maximize Your Savings: The Ultimate Guide to Finding the Best TV Deals

A new TV is a significant investment, but it's also a central part of home entertainment. Don't settle for a cheap, low-quality screen with a short lifespan. This guide reveals the best times to buy a TV and score amazing deals, ensuring you get the best picture quality and features without breaking the bank.

While Black Friday and Cyber Monday are well-known for their discounts, other opportunities exist throughout the year to snag significant savings on top-tier gaming TVs and high-quality 4K models.

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Black Friday and Cyber Monday

The post-Thanksgiving sales extravaganza now spans several weeks in November. Expect deep discounts on TVs, ranging from budget-friendly options ideal for guest rooms to higher-end models released earlier in the year. While in-store deals still exist, online retailers offer extensive selections and convenience. Cyber Monday, the online counterpart, provides a wealth of deals from major retailers like Amazon, Best Buy, and Walmart.

Pre-Super Bowl Sales

The weeks leading up to the Super Bowl (mid-January to early February) often see excellent TV deals. Retailers restock after the holiday rush, creating an opportunity to find great prices, especially on older models making way for newer releases. Keep an eye out for early deals, as manufacturers often announce new models at CES in January.

Springtime Savings

Around March through Memorial Day weekend, manufacturers release their latest TV models. This makes springtime a good time to find deals on previous-year models, which often have only minor feature differences from their successors.

Amazon Prime Day

Initially an Amazon-exclusive event, Prime Day now sees participation from other retailers. Expect deep discounts comparable to Black Friday and Cyber Monday, though many deals focus on older models. The event typically lasts a few days in mid-July and is exclusive to Prime members.

Holiday Weekend Deals

Throughout the year, long holiday weekends (President's Day, Memorial Day, Fourth of July, Labor Day) offer smaller sales events. While discounts may not be as significant, they provide opportunities to purchase a TV without waiting for major sales events. Currently, Presidents' Day sales are underway.

Best Electronics Sale### Best Buy Presidents' Day Sale

38See it at Best BuyUnderstanding TV Release Cycles and Top Brands

Knowing the TV release cycle is crucial for finding the best deals. Manufacturers announce new models at CES in January, with releases starting around March. Prices for the latest models typically don't drop until the fall, with Black Friday and Cyber Monday offering the best deals.

Here's a quick overview of notable TV brands and their 2025 offerings:

Samsung: Focuses on higher-end models with minor upgrades from previous years.
LG: OLED evo TVs feature AI enhancements and improved "Brightness Booster Ultimate" technology. The G5 model offers enhanced gaming capabilities.
Hisense: Higher-end ULED models now boast a 144Hz refresh rate. The 136" MicroLED TV is a standout large-screen option.
Vizio: Minor improvements to existing models, with the removal of the top-line P-series.
TCL: Significant changes to its lineup in 2024, with the introduction of the QM6K Mini LED TV.
Roku: Offers its own lineup of Roku TVs designed for seamless streaming.

Top Budget TV Picks for 2025

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